Is Premium WordPress Themes Worth Buying

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Is Premium WordPress Themes Worth Buying? Why do you need a premium WordPress theme and not the free ones? Let’s see the reason behind finding out what you need to know before buying a theme.

Picking up a WordPress theme for your blog is not a very challenging task. But selecting the correct theme for your blog can be a difficult task as changing the WordPress themes put an impact on SEO and influence your Google organic traffic.

It can be a more puzzling task if you are a newbie because it is the time when everything is unknown to you.

As per my 4 years of blogging experience, premium themes are always worth buying as they provide better functionality, premium support, and advanced features. Premium themes make your site stand out by providing much flexibility in terms of design.

So, to start and succeed in your blogging or digital marketing two things are very important first is Premium Hosting as hosting can put a huge impact on SEO and Premium Theme.

What Are The Pros And Cons Of Free WordPress Theme?

WordPress provides plenty of themes that you can download or use on your website? Plenty of themes are paid and some are free.

See the below content to know the Pros and cons of Having a Free WordPress theme for your website.

The Pros of Free WordPress Themes

The biggest benefit of having a free WordPress theme is 0 cost. This means that you’ll get the theme without paying any amount.

Cons of Free WordPress Themes

Well, Free WordPress themes attain plenty of benefits but also attain some cons. So, let’s discuss what are the cons which you have to suffer in a few WordPress themes.

  1. Support Option is limited:- The WordPress theme which doesn’t attain any cost is available with a limited support option. You’re not eligible to access every option in the free WordPress themes.
  2. Features are limited:- Free themes attain limited features to access. You can’t access the features like Creating landing pages, using shortcodes, and many others.
  3. 0 obligations:- Free themes don’t have any warranties, if something happens wrong with your website then you have to face your own.
  4. Not Unique:- Free themes are not unique. This attains a general outlet of a website. Not only this, but it also attains duplicate design which is generally added by the developers with general features.

So, these are some drawbacks which you have to face of having a free theme. Free themes are not bad but we don’t recommend or influence you to have one. They’re just the outlet, not a real theme.

Why do Companies Create Free WordPress Themes?

Is Premium WordPress Themes Worth Buying

Well, free themes are the outlets of premium quality themes. They have the basic standards as a theme and that’s why they’re offered to the audience without any cost.

And It is of reputable marketing strategy to forge sales and gather a large premium customer surface.

Free WordPress themes that are available at higher quality standards. This helps the developers to sharpen their skills and knowledge regarding the creation of themes. Developers create free themes to check their level of work and skills.

Note 1:- We’re not recommending you have a Free WordPress theme for your website. Free themes are not completely bug-free and may generate problems while working. They are just the example or we say the result of the skills and knowledge of developers.

What Are The Pros And Cons Of Premium WordPress Theme?

Pros of Premium WordPress Themes

WordPress offers free themes likewise it also offers some highly engaging premium themes. Well, you don’t have free access to these types of themes.

These themes are available in return for some amount. Let’s have some pros of the premium WordPress theme.

  1. The most important and biggest advantage of having a WordPress theme is the premiums of the features. In the WordPress theme (Premium), you’ll experience high quality and different types of unique and interesting features. You can easily use shortcodes, day and drop builders and perform many other features.
  2. The next important benefit or Pros of having a WordPress theme is the support system of WordPress. You’ll also get recent updates and new features from the developers in the premium WordPress theme which are big, free, and comparatively more effective.
  3. These types of themes are unique, they’re paid themes so not everyone will reach the same changes and configurations done in a theme.
  4. Nicely coded and structured well. Premium themes are coded very nicely so they are lightweight and load much faster than free themes.

Cons of Premium WordPress Themes

Yes, Paid WordPress themes also have some drawbacks. See the points below to know about the cons of having a premium WordPress theme.

  1. Sometimes premium themes attain too many features. Well, yes this is an advantage but also a disadvantage for some people. Unwanted features will enhance the load of the website and the website will start slow response.
  2. Crossing over into the plugin domain is also a disadvantage of having a premium WordPress theme. This offers functionality in the features that will disappear all the custom settings which you’ve done in a theme.

Difference Between Free And Premium WordPress Themes

There are plenty of WordPress themes available in the option and everyone can choose the best WordPress theme for them.

Well, the fight is about What type of theme will be selected whether a free theme is better or a premium theme is better. We have a detailed look at it with the help of points that are listed below:-

Free WordPress Theme

Premium WordPress Theme

This type of theme is free and available at 0 cost.

It can be accessed after paying a specified price. You’ll also enjoy some extensive benefits under this type of website.

The free themes which are officially downloaded through have undergone a strict review process which is impressive.

You don’t have to engage with a detailed review process before getting the market completely.

If you’re a learner or a newbie and want to get a theme that is easy to use, the free theme will be best. This type of theme is not engaged with heavy unwanted features. So, you can use them easily.

The design of this type of website is premium and it attains a unique outlet. You’ll experience a unique outlet in it which is comparatively more effective and fast.

Not bundled, the support system is also limited in this theme. It means that it doesn’t attain any warranty. So, if any problem occurs then you have to face your own.

You’ll get proper documentation from the vendor which provides you with the support system and secure your site through the warranty system. In conclusion, we can say that Premium websites are more secure.

Lack of in-depth customization system. You can only customize some normal things and updates.

You’ll enjoy greater customization of different types of options. You’ll experience a good support system with frequent updates.

When To Use Free WordPress Theme And Premium WordPress Theme?

If you’re just started your website or a blog then having a low level of knowledge then a free theme will teach you a lot.

But it is good to use premium themes from the beginning as it is the time when you will definitely require support and the theme provider is always ready to provide you support.

But, if you’re a professional and want to pursue your website professionally then go for a premium WordPress website.

Still, Confused? Ask Few Questions To Yourself Before Choosing A Theme

Still, Confused? Ask Few Questions To Yourself Before Choosing A Theme

If you’re confused regarding what type of theme is best for you then ask yourself some questions before selecting the type of WordPress theme listed below:-

  1. Do you actually require plenty of features, customs, and other options on your website? Well, if the answer is yes then you should go for a premium WordPress theme otherwise Free WordPress theme is also good.
  2. Are you capable of solving WordPress issues of your own or do you need a support system? Well, if you can handle the issues occurring then you can go for a free theme otherwise Paid premium WordPress theme gives you more support.
  3. Is a professional and unique-looking theme your choice? Then Paid premium WordPress theme will be your first choice. If a normal-looking theme is ok for you then the free WordPress theme will be better.

7 Factors To Check Before Selecting A Right Theme for Your Business

See some tips which are very helpful for you to decide what type of theme will be best for you:-

Identifying your Need:- Your need is the main thing which you have to consider while selecting the type of your theme.

Plenty of people will buy a theme or download a free plugin theme for the plugin library which is not very effective. You have to find out what you need from your website and divide it accordingly.

Responsive theme:- If your theme is not responsive then you’ll have low-level traffic in it. A responsive theme is very effective because it can easily run on any device with a quick response time.

Rating and review:- Rating and review are always helpful to identify the quality of experience of the users of the theme. So, always have a theme that has a good rating.

Speed and Lightweight:- Always prefer a High speed and lightweight website theme. This will enhance the user experience and make your website easy to use.

Check browser compatibility: Only a responsive and lightweight theme is not enough. The theme you select has to be compatible with different browsers.

Because your site didn’t get visitors from one browser there are many browsers from which your visitors come to your site. To check compatibility utilize the tool Powermapper.

Opt for a theme with technical support: Generally, free themes didn’t have technical support. But according to me, technical support is very important for website owners to fix any type of theme-related issue.

Go for a theme that is updated frequently: An updated theme is very much required to cope with the WordPress updates.

If the theme is not updated frequently then one day the total site will collapse after a WordPress update.

How Much Premium WordPress Themes Cost It?

Well, when we go to WordPress and look for the best and most reliable premium WordPress theme then you’ll have to maintain the price of $25 to $100.

There are some other platforms like Themeforest and thunderstorms which offer a better and more reliable price for your theme ranging from $30 to $70.

We must say that if you have taken your business seriously and want a decent level of growth then a good cost premium level theme will be best for you. Don’t compromise with price because this is the main source of your business.

Top Sources Of Premium WordPress Themes

There are plenty of themes available for WordPress which you can easily download whether you’re looking for a paid theme or a free theme.

Well, the easiest way to find a premium theme that is good as promised is the selection of a great-level platform you have. If you buy the theme from a trusted web page then you’ll get the best among all as promised.

My Pick For Best Source Of Premium WordPress Themes

ThemeForest From Envato Market

ThemeForest From Envato Market

Envato is my favorite store for WordPress themes, plugins, templates, and more. It is like Amazon of the digital products.

I am using Envato since 2020 and I am totally satisfied with their service. Below I have provided a screenshot of my account.

ThemeForest From Envato Market

Benefits Of Using Envato Market:

  1. They have a huge collection of WordPress themes, plugins, and code.
  2. They have a collection of 3,553,020 Video effects and stock footage.
  3. More than 1,882,160 Royalty free music and audio tracks from $1.
  4. You can discover more than 728,793 fonts, logos & presentations from $2.
  5. Their collection of Royalty-free stock photos is outstanding.
  6. Not only WordPress they provide stuff for other CMS also like Joomla, Drupal, Weebly, HubSpot, and more.
  7. They have a collection of themes, plugins, and templates for popular page builder Elementor.
  8. Envato provides excellent service to its customers.

If you want to start it is best to go with Envato Market because they have products for every type of blogger, affiliate marketer, or Youtuber. You can find more on Envato.

Themify and StudioPress are the other 2 best platforms that offer premium quality WordPress themes as promised.

But I didn’t use them personally so I cannot explain their benefits and drawbacks. So, you can consider these 3 platforms to start with. But my recommendation is for Envato Market.

Know what you are buying

When buying a new WordPress theme whether it is a premium level theme or a free theme, you have to know what you’re paying for.

A good and trusted premium WordPress theme will always come from a warranty. So, make sure that your WordPress theme will attain a warranty.

Documentation and support is the next thing that you have to consider while selecting a theme that you want.

You’re paying for trust and support so make sure that your website attains good documentation and support service.

These are the standards that you have to consider to make your money worthwhile buying the high-quality WordPress theme.

Do premium themes help in your site SEO?

Yes, WordPress themes are very effective for better optimization of Search engine optimization.

A better and premium theme will be helpful for the search engine for a better understanding of what you need.

Search engines love to engage with purely coded websites. A well-coded website will be very efficient for the SEO of your site. You’ll get extra functionalities and plugin functions that will improve the SEO of your site.

What do You get With Premium WordPress Theme?

In my opinion, there are vital 4 benefits you will get with premium themes.

  1. Unique look and professional appearance.
  2. Lifetime support and update.
  3. Themes are lightweight as they are well coded.
  4. Advanced features and good customization option.

What Are The Best Premium WordPress Themes?

There are many themes which you will find in the different stores but my recommendation will be these three. As I have used them personally for my clients and for myself.

1. My Top Pick: The Gem Theme

Gem is an outstanding multipurpose and Woocommerce-ready theme. I am using it on my website since 2020.

Is Premium WordPress Themes Worth Buying

The Gem theme provides a unique look to my website. The theme is coded and structured very well so it takes less time to load.

I am using it on my dot in extension website the site is actually targeted at an Indian audience below you can check my speed test scores on GTMetrix and Pingdom tool.


GTmetrix speed test targeting the USA


Pingdom speed result targeting the USA

This website has 30 posts of more than 2500 words with lots of images and 10 pages. It uses the popular page builder Elementor for posts and pages both.

In the GTmetrix report, you can see Google web vitals all parameters are in the green zone.

And Pingdom tool shows it takes only 2.30 seconds to load this site in the United States. Only have a page size of 1.6 MB though my site uses 19 plugins.

It is a general rule that if your site uses a heavy page builder like Elementor it will take much more time to load. But it is not in my case.

And one of the best things about premium themes is that they update on a regular interval and you don’t need to check it by yourself they will inform you by mail.

best wordpress theme

Other than that the theme is packed with advanced features. When you install a theme it provides you with premium and useful plugins like Revolution slider, YITH Woocommerce wishlist, Layerslider, Zilalikes, and page builders like WPbeakery and Elementor pro versions for free.

The Gem theme has detailed customization options.

gem theme customization

The Gem theme provides hundreds of pre-built demos for different types of niches to import. So, there are 7 reasons to choose The Gem theme:

  1. Unique style
  2. Fast loading speed.
  3. Advanced features
  4. Various customization options.
  5. Hundreds of pre-built templates.
  6. Regular update.
  7. Excellent customer support.

2. 2nd Best: Avada Theme

Avada is one of the most popular themes in the Envato market. 25k user has given 5-star ratings to the Avada theme. I have used it on one of my client websites.

best wordpress theme

It also has the same decent features as the Gem theme:

  1. Unique style
  2. Fast loading speed.
  3. Advanced features
  4. Various customization options.
  5. Hundreds of pre-built templates.
  6. Regular update.
  7. Excellent customer support.


So, here we conclude our article “Is Premium WordPress Themes Worth Buying”. I am sure that now you have complete knowledge about Premium WordPress themes and free themes. All the facts and data provided in the discussion are real and analyzed. Hope you like it.


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